The home of Fandom Health™: where culture, science, and fandom meet for Mothers.

Featured Interview
Morad Fareed — portrait

Morad Fareed: “You can’t fix health without fixing the culture beneath it. This is fandom health.”

May 17, 2025

You can't fix maternal health by fixing ‘health.’

You have to shift the underlying culture that created it.

Inspiration
  • Maya Angelou — President (1993-2001 : Clinton). White House Photograph Office. 1/20/1993-1/20/2001, 20 J
    “To describe my mother would be to write about a hurricane in its perfect power. Or the climbing, falling colors of a rainbow.”
    Maya Angelou
    1928–2014

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Assists World

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Team Assists
  • Baby Bath Assist — Holding the baby so mom can finally rest.
    Baby Bath AssistA partner learns the routine — and owns it.
Baby Bath Assist — Holding the baby so mom can finally rest.Baby Bath AssistA partner learns the routine — and owns it.
Childcare Assist — Holding the baby so mom can finally rest.Childcare AssistHolding the baby so mom can finally rest.
Grocery Assist — Taking the weekly run off a recovering mother’s plate.Grocery AssistTaking the weekly run off a recovering mother’s plate.
Chaperone Assist — No mother goes to her appointment alone.Chaperone AssistNo mother goes to her appointment alone.
Leaderboard
319Motherhood stories collected316 audio stories on the FC Mother platform + 3 interviews in Motherhood on this siteSource: FC Mother platform; Assists Universe interviewsAs of Oct 2026
7,700+Assists deliveredNurse-led, peer and family support actions delivered to the Brazil pilot cohort over nine monthsSource: ASSISTS Impact ReportAs of 2025
98Assists per mother7,700+ assists ÷ 79 mothers, over nine monthsSource: ASSISTS Impact ReportAs of 2025
43%Mental-health improvementSF-36 mental component score improvement, n = 79 mothersSource: ASSISTS Impact ReportAs of 2025
Testimonials
Mother assisted in Brazil

“This should have existed six years ago during my first pregnancy. I wouldn’t have felt so alone, insecure, and fearful of pregnancy.”

Mother assisted in Brazil

“Knowing that I could reach out at any time and that someone would answer made all the difference for me.”

Mother assisted in Brazil

“I’m a first-time mom, and this has been a unique experience for me, because I know I’m not alone.”

Mother assisted in Brazil

“When I joined this mothers’ group, I felt more and more confident and capable; it made pregnancy feel lighter. I’m so grateful to be part of this project.”

Mother assisted in Brazil

“The emotional support was just as important as the medical guidance.”

Mother assisted in Brazil

“Hearing other mothers’ stories helped me feel stronger and more prepared.”

Mother assisted in Brazil

“I am a young woman of 22 years old and I didn’t understand even half about motherhood and pregnancy. The exchange of experiences with other mothers and with the nurses helped me a lot.”

Mother assisted in Brazil

“When I got pregnant, I thought I would be incapable of many things because I didn’t have a support network. Through FC Mother, I was able to follow other mothers’ experiences, and I felt welcomed.”

Mother assisted in Brazil

“Sometimes all we need is someone to listen and say that what we’re feeling is normal.”

Source: ASSISTS Impact Report 2025

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